Our Mission: Speed, Transparency, Trust, Reduced Costs
Pelara is a next-generation animal health company formed through the conviction: that animals deserve access to the most advanced, least invasive care available, and that the veterinarians who serve them deserve tools worthy of their expertise.
Our mission: To advance the health and dignity of animals through the most precise, complete non-invasive therapeutic technology available, making transformative care
accessible to every practice, every patient, and every species.
HOW WE WORK
Work Process
01
Clinical Integrity:
We build trust one published data point at a time. Our claims are evidence-based. Our evidence is peer-reviewed. We share what we learn, because science advances through honesty.
02
Accuracy:
We are committed to precision and reliability, using rigorous science to deliver dependable results that support confident decision-making and protect animal health.
03
Innovation:
We invest in forward-thinking technologies and continuous improvement to deliver advanced, efficient diagnostic solutions that meet the evolving needs of animal health and agriculture.
Our Core Values
Animal-First Design
Every decision begins with a single question: does this reduce suffering? The animal is not a market segment. The animal is the reason we exist.
Radical Transparency
In an industry historically built on black boxes and opaque pricing, we publish our protocols, share our outcomes data, and price our services honestly. Trust is our deepest competitive advantage.
Veterinarian Empowerment
Veterinarians are not customers. They are clinical partners. We equip them with technology, education, data, and community to do the best work of their careers.
Relentless Precision
One millimeter of targeting precision is not a specification. It is a commitment. We build to the highest standard because the patient cannot advocate for themselves.
The People behind the scene
Meet our scientific team
A collective of innovative minds and driven individuals, committed to delivering their best in a dynamic, collaborative, and supportive environment.
Dr. Glenn Rogers, DVM, MS, DABVP
Board-certified bovine veterinarian, fifth-generation Texas rancher, former Texas state legislator, and past President of the American Association of Bovine Practitioners. Texas A&M graduate with 35+ peer-reviewed publications and the Pfizer W.E. Upjohn Award for innovation in animal health.
Dr. Mandy Moody, DVM
Texas-based veterinarian with 30+ years across diagnostic lab work, small animal practice, and veterinary education. NC State graduate currently serving as Adjunct Instructor in Animal Science at Tarleton State University.
Dr. Danté Fenolio, Ph.D.
Dr. Fenolio is an internationally recognized conservation biologist and Vice President of the Center for Conservation & Research at the San Antonio Zoo, with decades of experience leading global biodiversity and endangered species conservation programs. His work has secured millions in research funding, produced extensive scientific publications and books, and advanced conservation efforts across the Americas, Asia, and the deep-sea environment.
The Pelara Promise
To the veterinarian:
You get the most advanced noninvasive therapeutic tool in the market, with the clinical evidence to use it confidently.
To the animal:
We give you a path to healing that begins, not ends, with the least invasive option available.
To the owner:
We give you the answer you were hoping for: there is another way for your animal to live a better life.
